When new customers place a $5 bet on DraftKings Sportsbook before November 16, 2025, they’re not just placing a wager—they’re unlocking a $1,300 value package that includes $300 in bonus bets and three free months of NBA League Pass. The promotion, confirmed by multiple sports media outlets including CBS Sports and Action Network, launched just ahead of Monday Night Football Week 10—specifically timed for the Philadelphia Eagles vs. Green Bay Packers showdown on ESPN at 8:15 p.m. ET. It’s one of the most aggressive new-customer offers seen this season, blending NFL excitement with NBA access in a way that targets both casual bettors and basketball fans.
How the Promotion Actually Works
Here’s the twist: you don’t get the bonus just by betting. You must first claim a special token on DraftKings’ site, then place a $5 wager on any game with odds of -500 or longer. If that bet wins, you get $300 in bonus bets—no deposit match, no rollover. But here’s the catch: the $5 stake is removed from your payout. So a $5 win at even money nets you $5 in profit, then the $300 bonus bets land in your account separately. They expire in just 7 days (168 hours), and once used, they’re gone. No cash-out. No transfer. You can only use them on future bets.
The NBA League Pass component is equally tricky. After claiming the token, you have until November 23, 2025, to redeem it. And if you do? You get three months of live NBA games—no ads, no blackouts, full archive access. But after those three months, it auto-renews at $16.99/month unless you cancel. And you must redeem it by December 19, 2025, or lose it forever. The offer is one per customer, no exceptions.
Who’s Eligible—and Who Isn’t
This isn’t available nationwide. Only customers physically located in 23 states and D.C. can participate: Arizona, Colorado, Connecticut, District of Columbia, Iowa, Illinois, Indiana, Kansas, Kentucky, Louisiana (select parishes), Massachusetts, Maryland, Maine, Michigan, North Carolina, New Jersey, New York, Ohio, Pennsylvania, Tennessee, Virginia, Vermont, Wyoming. Age requirements vary: 21+ everywhere except D.C., Kentucky, and Wyoming, where 18+ is allowed. Geolocation tech is strict—no VPNs, no luck. DraftKings confirmed in their terms that accounts created before this promotion are ineligible, even if they’ve been inactive for years.
Why This Matters Beyond the Hype
At first glance, this looks like another sportsbook promo. But it’s smarter than that. DraftKings isn’t just trying to attract bettors—it’s trying to lock in long-term NBA fans. By bundling League Pass, they’re creating a bridge from football season to basketball season. And with the Eagles at 6-2 and the Packers at 5-2-1, the Week 10 matchup was the perfect hook. Chris Ilenstine of Action Network noted that this promotion coincided with a rare moment when both teams were hot, and the spread was tight (-1.5 for Green Bay), making the $5 bet feel low-risk.
Even more telling: DraftKings is stacking this with another offer. According to Legal Sports Report, new customers can also get a $1,000 deposit match at 20%—meaning if you deposit $5,000, you get $1,000 extra. Combine that with the $300 bonus bets and $51 (3 x $16.99) value of NBA League Pass, and you’re looking at nearly $1,300 in free value. That’s not just a promo—it’s a market-shifting play.
What’s Next for DraftKings and the Sports Betting Market
This promotion signals a new phase in sports betting marketing. Gone are the days of simple deposit matches. Now, operators are bundling content, experiences, and exclusives to create sticky user relationships. DraftKings, which owns the NBA League Pass distribution rights in the U.S., is using its vertical integration to its advantage. Other operators like FanDuel and BetMGM are watching closely. If this drives a spike in NBA League Pass subscriptions, expect similar bundles next season—maybe NHL access with NHL Center Ice, or MLB.TV with baseball season.
Regulators are also taking note. The rapid expansion of these multi-component offers raises questions about consumer protection. Are customers truly understanding the auto-renewal clauses? Are they aware the bonus bets can’t be withdrawn? The New Jersey Division of Gaming Enforcement already issued a guidance in 2024 warning operators to make expiration dates “unmissable.” DraftKings’ terms are technically compliant—but the fine print is buried.
What You Should Do Now
If you’re eligible and want in: act fast. The token expires November 23. The bonus bets vanish in a week after award. The promotion ends November 16. Don’t wait for the Eagles-Packers game to decide—you can bet on any game with odds of -500 or longer. Even a $5 bet on a -600 favorite (like the Lakers over the Pistons) qualifies. Just make sure you claim the token first. And if you redeem the NBA League Pass? Set a calendar reminder for December 19. Don’t let it slip away.
Frequently Asked Questions
Can I use this promotion if I already had a DraftKings account last year?
No. DraftKings defines a "new customer" as someone who has never held an account on the platform, regardless of inactivity. Even if your account was deactivated or unused for years, you’re ineligible. The system flags prior registrations via email, phone number, and device ID. If you’re unsure, create a new account—but only if you’ve never signed up before.
What happens if my $5 bet loses?
You get nothing. The $300 bonus bets and NBA League Pass offer are only triggered by a winning $5 wager. A loss means the promotion is void. That’s why many bettors choose low-risk, high-probability bets like -600 favorites to guarantee a win. But remember: the $5 stake is removed from your payout, so even a winning bet at even odds only returns $5 profit.
Can I cancel the NBA League Pass after the free three months?
Yes, but you must do it manually through the NBA app or website. The subscription auto-renews at $16.99/month after the complimentary period. Many users miss this and get charged. DraftKings doesn’t send renewal reminders. You’ll need to log into your NBA account and turn off auto-renewal before the third month ends to avoid being billed.
Is this offer available on the DraftKings app?
Yes, but you must claim the token via the website first. The mobile app doesn’t show the token redemption option. Once claimed on desktop or mobile browser, the League Pass code syncs to your account. Bonus bets appear in your account balance within minutes after your bet settles. Always use the same device and browser for consistency to avoid redemption issues.
Why does DraftKings offer NBA League Pass with a football bet?
It’s a strategic play. DraftKings owns the U.S. distribution rights for NBA League Pass and wants to convert football bettors into year-round users. With the NFL season peaking in November, they’re using that momentum to seed long-term engagement with basketball. The goal isn’t just one-time bets—it’s building a habit of watching sports on their platform, increasing retention beyond the betting window.
Are there any hidden fees or charges with this promotion?
No direct fees, but the NBA League Pass auto-renews at $16.99/month unless canceled. That’s the only cost. The bonus bets are free to use but can’t be cashed out. You also need to make a deposit to place the $5 bet—so you’ll need to fund your account. But DraftKings doesn’t charge fees for deposits or withdrawals. Just be aware: if you don’t cancel League Pass, you’ll pay monthly. And if you don’t redeem the token by December 19, you lose it permanently.